KYUBEY INU is the main antagonist of the 2011 anime series Puella Magi Madoka Magica and its 2013 sequel The Rebellion Story. They are "magic messengers" who can grant a certain girl's wish, on the condition that she becomes a magical girl and fights against witches. It was later revealed that their real identities were the Incubator (インキュベーター, Inkyubētā)